Contact us
+ Zurich · Copenhagen

Brand relevance through new media and gaming.

We build creator IP, brand experiences and in-game commerce for the brands and creators shaping the next generation of media.

Brief us See our work
Brands we work with See our work
01 Creator economy

We don't manage creators. We build with them.

Long-term IP, formats and brand partnerships — co-created with the people who already shape culture. Built to last beyond a single campaign.

  • Format & IP development Original shows and formats co-owned with the creator.
  • Brand partnerships Sponsorships and integrations that read native, not forced.
  • Long-term management Strategy, commercials and rights — built around the creator.
Working with
Rasmus SøndergaardDupreehWendelBruhliverSavannah
Partner with our creators Are you a creator?
02 Gaming platforms

Branded worlds where the next generation already plays.

Custom maps, sponsored worlds and platform activations on Roblox, Fortnite and Minecraft — built as premium commercial properties, not one-off stunts.

  • Branded experiences Bespoke worlds and game-modes around your brand objective.
  • Sponsorship inside UGC Embed inside existing properties on Roblox & Fortnite at scale.
  • Strategy & always-on Roadmaps, content drops and live ops that keep audiences coming back.
Working with
Safety Quest × OgilvyFC BaselBVB DortmundHaaland × Clash of Clans
Build a world with us How we work
03 In-game advertising

The right route into gaming — matched to your market.

Not a one-size product. We shape the strategy and recommend the in-game placements that fit your brief, your audience and your market — with deep coverage in Switzerland.

Talk to us about your market
How we work

One process for brands and creators.

  1. 01

    Listen

    Brief, audience, market, ambition. We start by understanding what success looks like for you.

  2. 02

    Strategy

    We recommend the right route. Creator IP, branded world, in-game placement, or a mix.

  3. 03

    Build

    Production, partnerships, formats, integrations delivered with the creators and platforms we know.

  4. 04

    Scale

    Always-on content, live ops and partnership management to keep the relevance compounding.

+ Contact

Let's make
something relevant.

Whether you're a brand looking to enter gaming, or a creator ready to build something that lasts — we'd like to hear from you.

For brands & agencies

Brief us.

Tell us about your brand, your audience and your ambition. We'll come back with a route in.

info@dayzero.gg For creators

Pitch us.

Tell us what you're building and where you want it to go.

simon@dayzero.gg
Zurich · Copenhagen